Month: May 2017

These Web Design Mistakes Should Be Corrected Immediately

It takes a lot before you can finally go live and have everyone see your website. The good thing is that just like any other website, if there are mistakes, you can have them corrected right away. In fact, for websites to be successful, they have to be constantly updated. There should be changes whenever possible.

No one expects a perfect website the first time. The goal is to limit the problems so that visitors can have a great experience as they navigate your site. This means that as soon as you see problems, you have to do something about them. Here are some of the most annoying problems people face when using websites that should be handled immediately.

Slow response when opened via mobile devices

Since most people are now using mobile devices for surfing the Internet, it is best if you have a website which can be easily opened through these devices. Otherwise, opening the site will be extremely difficult for them. You might end up losing potential customers just because they did not have a good experience the first time they visited your site. Make sure that this is corrected immediately so that mobile device users will feel satisfied using your website.

Confusing tabs

Tell your web designer to limit the tabs if possible. No one wants to see several tabs on one page. The worst part is when each tab has a lot of sub-categories. This is so 90s. Today, web designs are done in such a way that these tabs are minimised. They have to be clean and well-organised. Otherwise, people will get confused and won’t be able to find the information they are searching for.

Too many plugins

There is nothing wrong in using plugins to make the experience better for users. The only problem is when you use a lot of them at once. The site might not load properly if all these plugins are used. Make sure that you carefully decide which ones to prioritise. Those that are just for aesthetic purposes might be the least priority so that the most functional ones could be prioritised.

A lot of words

People today don’t want to read a lot online. They want minimal words as they are all busy with their own lives. They want to easily spot the information they wish to read online. Otherwise, they will get bored and decide to just close the site.

You should hire the best Web design Oxford expert to help you in maintaining your site. Once you experience these problems, someone should be there to fix them right away. Listen to what your target audience has to say about their experience using your website for future improvement.

Why Is Web Design Important?

You may be wondering why you need help in updating your current website. Although your company website might look outdated when compared to the competition’s website, it could still be doing its job. You might reluctantly agree to seek help in updating your website even if you are not totally convinced that you need a new design.

Despite most people’s skepticism, studies show that well-designed websites generate more customer traffic, which translates to more conversions. Whether you are selling plane parts such as donaldson air filters, or cutlery, you need a well-built website.

Here are some reasons why your company needs a good website:


The most important aspect of any website is its navigation: it can make or break a site. This is especially true if your website is robust and has many pages. Site navigation usually includes a list of labels and titles that differentiate one page from another.

Good navigation should be easy to understand, making it easier for users to navigate through your whole website. When designing navigation, most web designers are usually carried away with fancy designs that have no value. In many cases, simplified navigation makes it easier for customers to find what they are looking for quickly.

A good tip when creating website navigation is to make it simple enough for your grandma to understand.

Brand consistency

Does your company have a logo that it uses frequently? If you use it in print media, then you must also include it in your website. Your customers need to be able to recognize your brand in all media and associate it with your business.

If your brand keeps changing its visual communications, your customers will feel uncomfortable, and this will cause them to associate with your brand in a negative manner.

SEO and reading patterns

Most people feel uncomfortable with websites that read like books. To avoid this, your web designer should stay away from top to bottom and left to right reading patterns. The most crucial information should be placed on the upper left side of your site to get the message across more effectively.

What most webmasters do not know is that the placement of important information also affects SEO. Including company-related keywords in HTML text makes it easier for search engines to crawl your website, which improves your site’s ranking and gives it better visibility.


The content found on your website is crucial for SEO reasons. Other important elements should be considered when a copywriter is creating content for your website and when the designer is making a visual environment for this content. Your content should be concise and short to keep the reader’s attention.

Moreover, if there is too much content on a single page, it becomes visually cluttered, which makes it harder for the reader to read anything on the page. When you streamline your content, the designer can insert it into an appealing design filled with empty spaces that allow the reader’s eyes to rest for a while.


Why Is Web Design Important?

Building trust amongst your customers is very important, but you first need to understand them and their needs. You can use marketing tactics as a type of dialogue to discover your customers’ needs. Once you strengthen your dialog with them, you can implement what they like in your new design.

If your website looks trustworthy and welcoming, traffic will start increasing and this will result in more business leads. Are you used to face-to-face business interaction? Then the internet could be a very scary place for you. However, you can create a user-friendly environment by using the proper web design strategies.

What Is The Importance Of Application Performance Monitoring

Most companies use hybrid environments to run apps. This kind of environment is becoming standard for many reasons: it allows Chief Information Officers to regulate IT services, provision applications quicker, and cut costs. The downside of running apps in the cloud is that you have to give up control over how they run.

You will often be at the mercy of cloud providers for your apps security, speed, and availability. However, relying on other people for the performance of your apps does not cut it. In case you do not know, poor user experience is not good for business. IT organizations that use planned approaches for monitoring require fewer tools.

Why is APM important? Apps are quickly becoming essential IT services because end-users rely on them for daily activities. Here are some reasons why you need APM in your organization:

Gain visibility into your apps

When designed and implemented properly, APM provides you with SPM transparency. You will be able to see how your apps are performing across your whole technology stack, whether they are located in clouds or legacy systems. You will be in a good position to monitor app performance for all users no matter what device they are using.

The visibility also lets you experience an app the same way the end users experience them. If a problem appears, you will be able to see where it originates. With such great diagnostic insight, you should be able to address the root cause of your problem before the user sees it.

Proactively identifying problems can help you to figure out whether any changes to your IT environment are causing service degradation. This helps your organization to stop problems before they happen.

Make your IT department valuable

The deep insights provided by APM allow organizations to become service-centric. The more visibility you have into apps, the better you will meet your business goals. For instance, you can use APM to report service-level compliance, which will demonstrate your commitment to service delivery.

The analytics that you get from APM let you measure the impact of apps on your business. This allows you to link your business’s financial results to service performance. Doing so makes your IT department more valuable and reinforces your role in customer engagement and employee productivity whilst driving revenue.

Manage IT costs

APM makes it easier to manage your costs as you utilize the insights it provides to predict your app consumption’s peaks and valleys. Moreover, you can start managing the capacity of capital-intensive resources. Using APM tools and having a strategic approach to performance management will help you to combine your technology-domain-centric tools.

This will allow you to get rid of redundancies as well as the need for expert skills. An APM can also boost your efficiencies.

Take a proactive approach to IT management

Extending performance strategies into app design and development could improve your IT organization’s ability to manage proactively. For instance, APM will show a developer how his code is performing – whether he uses waterfall or agile design. This allows developers to meet the desired levels of performance that a business expects.

What Is The Importance Of Application Performance Monitoring

APM can also help your IT team. For instance, when a team receives notifications about production slowdowns, it will look at diagnostics and use them during the process of troubleshooting. Those diagnostics can help in the collaborative resolution of problems, which eliminates the assignment of blame and finger pointing.

Are you looking for the right APM for your business? You need to conduct some research. For instance, when comparing retrace vs new relic, you should look at the pros and cons of each.

Business Creativity in Italy: TOP 3 Popular Business Trends to Start

Italy is one of the leading European countries that are characterized with the stable criteria of economic development. The comfortable geographic position in the South part of Europe helps Italy to be effective and reliable partner for other countries. The most popular business to start in Italy is small and medium business. About 98% from more than 4 million of countries has a state of 20 members, or 4-5 members. So, if you want to start from the very beginning, the best optimal variant is small business, especially for foreign entrepreneurs.

The most popular business activities are food brunch, clothes and fashion, cosmetics, automobiles, pharmacology, building sphere. You have to get special license for the most of them. If you have enough money, you can buy ready-made business in Italy. There are mass of variants. The price depends on the concrete city and business activity. Thus, you can buy the beauty salon for 30 000 EUR, pizzeria for 500 000 EUR and the chain of popular shops for 5 million EUR.


Winemaking Business in Italy

One of the most popular and profitable businesses in Italy is winemaking. There is no sense to speak about the popularity of Italian wines. Do not think that your winemaking business is going to be successful from the moment you bought your business. Winemaking is serious business. You have to be well prepared to start making wines. What is more, you probably are offered to buy winery that is not profitable at the moment. You should know that good wineries are usually sold behind the scenes.

If you want to buy winemaking as a new hobby, you should go to the realty websites. The price for good winery is from 1 million EUR to 7-8 million of EUR. It can be higher just if you are offered to buy also property as a part of winery, like the middle aged castle or something.

Hotel Business in Italy

There is one more business in Italy that can be profitable. It is all about hotel business. There are many hotels in Italy. You have to choose. If you are going to make good business of it, you should not start with mini hotels for 100 rooms. You face many difficulties. For example, the most part of clients for mini hotels is locals. They used to visit your hotel in the season of holidays or in summer time. That is why you have to learn Italian and local preferences.

If you want to give your mini hotel for rent to a management company, it must be more than 100 rooms to be interesting proposal. So, you can find the investor or financial backer to gain profit from your hotel the year around.

Drink EVIAN Water

There is one more thing. It can be related not only with the mini hotels but the most of brunches of mini business. Traditionally, mini business in Europe is family business. It means that the hotel owner and the most of operating personnel are family members. As practice shows, it is better to buy hotels for more than 100 rooms. According to statistics, the hotel for 200 rooms gives profit of 5 million EUR per year. The most profitable are 3-4 stars hotels. They are the most popular for tourists. By the way, you can get profit from not only rooms rent. It usually gets about 60 % of profit.

Never forget about additional services like banquet hall, seminars, conferences, parking and SPA services. It takes about 40 % of your profit. Of course, if your do not want to be the hotel owner, there is another way out. You can buy not the whole hotel but 10-15 rooms in it. You can rent them to managing company. The start price for hotel is 2 million EUR. This is a hotel for 45-50 rooms. It has a swimming pool, bar, solarium and fitness hall. Anyway, the maximum price depends on the hotel size and location.

De Luxe

Touristic Agency in Italy

Speaking about touristic agencies, it is better to start from Sicily, the region of undiscovered platforms and big opportunities. Sicilians say that their touristic efforts are lessen. This is true. What do you know about Sicily? – Oranges, mafia, Etna…is that all? Of course, you can find a couple of attractive proposals for high price to visit museums, interesting cities and the hotel in the center of Catania. Never forget that Sicily means the most beautiful seaside. Of course, you can hire a car in Catania and get to the sea in 40 minutes. Nevertheless, there is nothing more attractive than hotel beach.

Sicily is a beautiful beaches, mountain parks and natural monuments that are met at every step. The culture you see is unique. The food is fresh and healthy. The people are friendly and communicative. Who knows about it? Start with the website to tell people about the beauty of Sicily and wide opportunities that you are going to give them. You have to make the dozens of interesting excursion programs. Oh, it is not about boring historical monuments and museums, but mountain cross, degustation, cooking, visiting castles and Middle Aged villas.

So, finally, you have to find worthy apartments to rent and touristic programs for different sorts of tourists. Do not be afraid to start something new if it is interesting. Touristic business begins with the creative idea and hard work.

Castello di Falconara

One of the best positive characteristics in Italy is stable politic-economic conditions. It helps to plan your business for further extention. You can give your business to your kids and grandkids to use and develop. Of course, all kinds of business are competitive platform. It does not matter whether you are designer, photographer or event agency, you should make your business special, different unlike the rest of others. Your service must be unique. So, the main task for all entrepreneurs (local and foreign) is good judgment and budget your real time and efforts. Never assume more responsibilities that you can do. However, think big!

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